A refection on my time spent in the Entertainment Business master's program at Full Sail University.

From writing out company descriptions to figuring out the financials, it's time to write a business plan.

When creating a business plan for the entertainment business it is impertinent to remember that the entertainment business is all about the business of monetizing off of emotional connections.

To understand the importance of self-publishing and how to market your content to make it seem like you have received a traditional publishing deal.

This month in my advanced entertainment law class we are discussing how to protect your business through intellectual property such as patents, trademarks, copyright, and trade secrets.

This month in my entertainment business product and artist management class we are learning about how show business is the business of the show. For if you don’t do business first, then you don’t really have a show, more like an expensive hobby.

This month in my entertainment business negotiation and deal-making class we are learning about the importance of deal making and how to get a deal that will benefit both parties.

This month in my digital marketing course we are learning about the importance of using social media to market your business.

It is often said that, “It takes money, to make money.” Take a group of kids selling lemonade on the corner of the street, for example. Before they can sell ice cold lemonade they have a few startup cost that they will need to considered.

This month in my business storytelling and brand development class we are discussing the importance of branding, and the differences between your personal brand and your business brand.

This month in my project and team management class we are discussing the different types of personality traits: dominance, influence, steadiness, and compliance.

This month in my executive leadership class, we are discussing the topic of leaders and leadership. What kind of leader are you, when no one is looking?

To describe myself in as few words as possible: I’m a content creator, a dreamer, and an artist. Welcome to month one at Full Sail University, an introduction to mastery.